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This article applies to selling in: United States

Amazon Business Overview

The Amazon Business Seller Program enables you to optimize your offerings to grow sales to business customers.

While business customers can already purchase your products on the Amazon site, Amazon Business provides access to additional pricing, business profile and brand-building features designed to reach a growing population of procurement professionals. Features like Business-only offers, Quantity pricing, and the ability to list credentials like small business, veteran-owned business, ISO 9001, and others give Amazon Business sellers tools to leverage the trusted Amazon marketplace to reach discerning business buyers.

What happens when you join the Amazon Business Seller Program?

You can access B2B features through your existing Seller Central account and MWS-APIs. Go to the linked page for more about the Amazon Business Seller Program.

Amazon Business sellers can take advantage of tiered referral fees that result in a lower fee percentage when business customers buy in bulk. Learn more about Amazon Business fees.

The Amazon Business Seller Program includes the following features:

  • Business Pricing and Quantity Discounts: pricing and payment features that simplify buying from you in larger quantities.
  • Business-Only Offers: the ability to offer products available only to business customers.
  • Business Reporting: access a number of reports, including data on when business customers place orders and how many businesses are buying from you.
  • Tax Invoice Available Badge: higher visibility of your offers to Amazon Business customers with a special Tax Invoice Available Badge displayed on the product detail page for eligible offers. Only available to sellers who have enabled Tax Calculation Services.
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