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This article applies to selling in: United States

Campaign management

Campaigns group your ads by their advertising budgets and dates. To run an ad with Amazon, you must create a campaign.

You can create a campaign for a specific line of products, for a specific timeframe, or for any other theme that helps you manage your ads. Each campaign contains one ad type and aligns with the main goal you want to achieve, such as sales or brand awareness.

To get started, go to the campaign manager and click Create a campaign.

For information about creating specific campaign types see:

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