Amazon has established marketplaces in six European countries that can reach up to 28 countries through Europe. An EU selling account enables you to sell in multiple marketplaces from a single account, simplifying listing, pricing, fulfillment, and getting paid. Learn more about expanding to Europe.
When you sign up to sell with an Amazon Europe Marketplace Account, your seller account is automatically enabled to allow you to sell on all Amazon EU marketplaces:
You will be asked to define your source marketplace, which can be any of the EU marketplaces.
You can choose an Individual or Professional selling plan depending on how much you expect to sell in a given month. If you register for a Professional selling account, you will be charged a monthly subscription fee based on your source marketplace. When you sell on any of the Amazon marketplaces in Europe, country-specific, per-item fees are charged to your unified account.
With a unified account, your inventory can be managed as a single pool available to all the marketplaces on which you choose to offer your products for sale. All your orders will be managed in a single account, making trading in Italy feel just like trading in the UK. When you include Fulfillment by Amazon, we will deliver orders to other Amazon EU Marketplaces from your source inventory pool using Amazon's fast and reliable fulfillment programs like Pan-European FBA, Multi-Country Inventory, or the European Fulfillment Network.
To be able to sell on Amazon in each EU marketplace, you will need to satisfy the Amazon seller rules applicable to each country. These are basic rules to ensure Amazon's customers enjoy the best possible shopping experience, thereby improving the chances that they'll buy your products.
You need to provide a bank account in one of the countries supported by Amazon. Currently Amazon supports bank accounts in the following countries:
You should be aware of the local and EU legal and regulatory requirements; it is your responsibility to comply with those that apply.