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This article applies to selling in: United States

Find your products on Amazon

The first step in the Add a Product feature is searching the Amazon catalog. This saves you time by locating existing product detail pages that match your product.

Type the product name, keyword, product identifier (UPC, EAN, ISBN or JAN), or ASIN and then click Search. (Unless your product is unique to you as a manufacturer, we recommend searching the catalog first.)

The search returns a list of possible matches. Using the results of your search, take one of the following steps:

  • If you see a match for your product, click Sell Yours. You don't need to type in the product details since our catalog provides them. Instead, just enter your price, quantity, and other details relevant to your specific listing. See List your inventory for more information.
  • If you get too many results, you can narrow your results using the category filters on the left side of the page.
  • If the product you want to list has variations, click Show Variations to select the exact version (size, color, etc.) of the product that corresponds to your item.
  • If you aren't sure you have a match, click See all product details to see more information.

If you do not find a match for your product or cannot find the correct version of your product, click Create a new product to add the product to the Amazon catalog.

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