A pricing rule establishes when an automated price change occurs. For
example, you can create a rule that stays $0.10 below the Buy Box price, or another rule
so your price stays $1.00 above the lowest marketplace price that uses the same
To create a pricing rule, complete
the following steps:
From the Automate Pricing home
page, click Get
If you have already created a pricing rule and want to create a second rule, click
Create a new pricing
rule from the home page.
In the drop down, choose the type of rule you want to create. You can compare SKUs
in your rule to the Buy Box price, the lowest price, or based on sales units.
Enter a rule name. This name should be short but descriptive enough to remember
later. For example, 'Match the Buy Box' or 'Holiday low price rule'. Click Continue to select
Select the checkbox for the
marketplaces you want to create the rule. You can select more than one marketplace.
Click Save and continue to select rule parameters.
Define the price action
you want Automate Pricing to take. If you have selected 'Competitive Buy Box' or
'Competitive Lowest Price' in step 2, you can choose to match, beat, or stay above
the Buy Box price or Lowest price.
Define the amount by
which you want the automatic price action to trigger, either as an amount or a
Note: You must enter a minimum value of at least 1% or $0.10, and
the maximum percent you can enter is 90%.
Select filters for your rule by selecting the
check boxes next to each filter option. Filters allow you to identify the types of
offers you want to compare. All Automate Pricing rules apply to offers on the same
ASIN and condition. Additional examples of filters might include comparing to only FBA offers, or comparing to
only offers from sellers with a seller rating within 5% of yours, or
To confirm your rule
functions as expected, read the Rule Summary for final confirmation. This will
display below the filters, and state what your rule does.
you are finished with one marketplace, click Save this rule
and your rule will be saved.
Note: If you would like to create this rule in more than one marketplace, expand the
window for the next marketplace and repeat steps 5-9 until you have selected rule
parameters for all the marketplaces that you want to create this rule.
When you are finished, click Continue to select
SKUs to move to the next section of the Automate Pricing workflow. Until
you assign SKUs to your rule, Automate Pricing will not change any prices on your