On the Contact Buyer page, certain contact reasons are available
for you to select based on the order status and specific product categories.
Amazon does not block messages if they are necessary for completing an order. If your
message was blocked, it is due to the buyer opting out of non-critical messages from sellers
or Amazon treats the selected contact reason as one that is not critical for completing the
To send a message related to a specific order, follow these steps in Seller Central:
Go to the Orders menu, select Manage
Locate the order that you want to contact the buyer about.
In the Order Details column, click the name of the buyer to open
the Contact Buyer page.
On the next page, select a contact reason, complete the message, and click
Important: You will not be able to edit the subject line of the emails sent
from Seller Central. Amazon will deliver the messages related to completing an
To send a message related to a specific order, follow these steps using your email
Include the word [Important], with brackets as shown, anywhere in the
subject line. The email will not be blocked and you won't receive a bounce back
Note: You can use capital or lowercase letters, but the word important must be
surrounded by brackets to be effective. For example, the subject line "Need additional
information" should instead be "[Important] Need additional information" or "Need
additional information [Important]."
Important: Use of [Important]
for non-critical messages may result in the suspension of your selling privileges.
If you use other subjects, the message will be bounced back if the buyer has opted out.
Buyers can also flag messages as inappropriate. Therefore, the content of your messages
should be limited to requesting only the information you absolutely need to complete an