This page discusses general guidelines and requirements for using manufacturer barcodes for tracking products (virtual tracking). It also covers how to verify which of your products are eligible to use manufacturer barcodes and how to switch from using Amazon barcodes to manufacturer barcodes. For more information about virtual tracking, including product eligibility, visit Using FBA virtual tracking.
When you create a new offer after switching to using manufacturer barcodes, information from the previous seller SKU typically won’t apply. The table below summarizes the changes and recommended steps for your new SKU.
|Area affected||Change||Recommended action|
|Inventory recommendations||The new SKU will have its own inventory recommendations.||To avoid confusion, consider closing the old SKU’s offer and placing a removal order to have units returned to you.|
|Pricing recommendations||Pricing recommendations will not be available for the new SKU. That’s because certain nudges will show when a product has sold in the past 60 days but not in the past seven days.||We recommend using the past pricing recommendation for the new SKU.|
|Advertising recommendations||Advertising recommendations will not be shown on the new SKU until a certain number of customers have viewed it.||If you received a notification on the old SKU and want to use available promotions, apply them to the new SKU.|
|Business prices and quantity discounts||If you are an Amazon Business seller, you receive related recommendations and these may not be immediately available for the new SKU.||Consider applying past recommendations to the new SKU.|
|Inventory planning||Your new and old SKUs will have separate entries under Manage Excess Inventory, FBA Inventory Age, and Stranded Inventory.||Be sure to manage the correct inventory entries.|
|Targeted advertising||Targeted advertising, such as Sponsored Products, won't automatically apply to the new SKU.||Launch targeted advertising for the new SKU.|
|ASINs in the program||Converted ASINs may no longer be eligible for Seller Fulfilled Prime and FBA Small and Light.||Check eligibility requirements and enroll products as appropriate.|
|Selling globally||The new SKU will be created only for your home marketplace.||If you want to Sell Globally, you must complete the same process to change the setting in each desired marketplace. Barcode eligibility may vary by marketplace.|
There are several options available to confirm product eligibility and convert to using manufacturer barcodes for tracking.
Bulk workflow: You can view and change listings in bulk by generating an Excel file with eligibility details for your existing inventory, along with instructions on how to update and upload the file to convert your eligible offers.
Replenishment workflow: You can change individual, eligible offers to use manufacturer barcodes with a setting in your replenishment workflow. A notification on the Set Quantity page shows which offers qualify for using manufacturer barcodes.
Creating a new SKU: If you do not want to go through the replenishment or bulk workflows, you can also change individual listings one at time by creating a new SKU. If you had previous offers on the same ASIN, you may be instructed to create a new seller SKU. This means your existing SKU is already associated with inventory previously used within the Amazon fulfillment network, and therefore you must create a new SKU to move forward with the setting change.
To create a new SKU for an existing listing: