North America Unified Account FAQs

What is a North America Unified Account?

A North America Unified Account allows you to more easily share listing information and manage your inventory consistently across Amazon's U.S., Canada, and Mexico marketplaces. For more information, see Selling on Amazon's North America Marketplaces.

How do I create listings on Amazon.com, Amazon.ca, and Amazon.com.mx marketplaces?

If you register on either Amazon.com, Amazon.ca, or Amazon.com.mx, you have the option to list eligible products across all three marketplaces. To switch marketplaces, select www.amazon.com, www.amazon.ca, or www.amazon.com.mx in the marketplace drop-down list at the top right of your seller account.

How do I verify if my account is enabled for North America Unified Account?

The simplest way to verify if an account is enabled with the North America Unified Account is to check if the marketplace switcher is available in the header of your seller account.

I already have accounts in multiple North American marketplaces. Can I merge these accounts?

No. Existing accounts in each marketplace cannot be merged. Each selling account will have its own, distinct Unified Account.

Do I need a local bank account in each marketplace country?

No. If you already sell on Amazon in the United States, Canada, or Mexico you can use your existing bank account to receive disbursements in your local currency with the Amazon Currency Converter for Sellers (ACCS). If you are a new seller registering to sell in the United States, Canada, or Mexico, you can be paid directly in your local bank account in the local currency, provided you have a bank account in a country supported by Amazon.

What if I don't want to sell on more than one marketplace?

If you have been upgraded to a Unified Account and do not want to sell on another marketplace, simply keep the marketplace switcher on the country on which you originally registered. Your products will only list on that marketplace.

Can I enter separate account information data for each marketplace (e.g., to account for their different legal entities or bank accounts)?

Yes, you can customize your account information for each North America marketplace. The information entered during registration will become the default data for each marketplace until you update each marketplace with the applicable information. To change your account information, select Account Info from the Settings tab on the right-hand side of your seller account.

Can I have marketplace-specific product listings, quantities, and pricing for the same SKUs?

Yes. Listings are marketplace-specific. You can change your listings and prices per marketplace for the same SKU.

How do I manage my seller-fulfilled inventory pool?

If you fulfill your own orders, you can choose one of two ways to manage your inventory pools:

You can manage your inventory as a shared pool by using the same SKU in each marketplace. If you do so, your inventory availability in each marketplace will be the combined amount of inventory across all three marketplaces.
You can use distinct SKUs in each marketplace, which will allow you to manage inventory availability separately in each marketplace.

How do I manage my FBA inventory?

Fulfillment by Amazon (FBA) sellers will manage their inventory as distinct pools because our United States, Canada, and Mexico fulfillment centers are not connected. To learn more about sending inventory to North America fulfillment centers, please visit the Shipment Creation Workflow help page.

What fees will I pay if I sell something using my Unified Account?

For all per-item transaction fees, you will pay the fees applicable to the marketplace in which the item was sold. However, only one monthly Professional selling plan subscription fee will be collected for selling in North America. The single monthly Professional selling plan subscription fee is applied based on the Amazon marketplace to which you initially registered. For example, if you initially registered to sell on Amazon.com, your monthly subscription fee is listed on the Amazon.com Selling on Amazon Fee Schedule.

Is it possible to delete a SKU simultaneously across all marketplaces or does it need to be done individually?

Both listing creation and listing deletion are marketplace-specific, and you will need to delete offers (and SKUs) individually on each marketplace. For seller-fulfilled listings, setting the quantity to zero will result in a removal of that product listing from all marketplaces.

Is the North America Unified Account the same as the European Unified Account?

No, the North America Unified Account is only available to sellers registered on Amazon.com, Amazon.ca, or Amazon.com.mx.

Do I need to be a Professional seller in order to have a Unified Account?

Sellers with Professional selling accounts can use their Unified Account to sell in across all the North America marketplaces (U.S., Canada, and Mexico). This feature is not currently available to sellers with Individual selling accounts.

What happens if I upgrade to a Professional selling account?

When you upgrade to a Professional selling plan, you pay a monthly subscription fee, rather than a per-item fee when an item is sold. You also pay this subscription fee regardless of whether you list or sell anything. With a Professional selling account, you will have access to other tools such as Build International Listings and flat file upload and can request access to the Amazon.com.mx marketplace.

What happens if I downgrade to an Individual selling account?

When you downgrade to an Individual selling plan, you pay a per-item fee when an item is sold, rather than a monthly subscription fee. Your Amazon.com.mx account will also be terminated because Amazon.com.mx only supports Professional selling accounts. Your Amazon.com and Amazon.ca accounts will not be affected. Before downgrading a selling account, be sure that you fully understand how the change will impact your costs and access to Seller Central tools.

When I am shipping to Mexico, how can I help ensure that I meet Amazon's international shipping transit time requirements?

Our data on orders fulfilled by sellers shipping from the United States to Mexico showed that orders shipped via United States Postal Service (USPS), which uses Correos de México/Servicio Postal Mexicano (SEPOMEX) for delivery within Mexico, did not meet Amazon's international shipping transit time requirements. To provide a great customer experience on shipments from the United States to Mexico, we strongly recommend that you use other carriers (e.g., FedEX, DHL, UPS).

Do I have to apply for the Amazon Brand Registry separately for my Amazon.com, Amazon.ca, and Amazon.com.mx selling accounts?

If you have a North America Unified Account, and your brands have been approved for Amazon Brand Registry on Amazon.com, they are automatically approved for Amazon.ca and Amazon.com.mx, as well. To ensure your listings are synchronized across marketplaces, provide the same key attribute values for specific ASINs in all marketplaces.

If you do not have a North America Unified Account, and your brands have been approved by Amazon Brand Registry on Amazon.com, they are not automatically approved for Amazon.ca and Amazon.com.mx. In this case, you must apply for Amazon Brand Registry approval separately for each marketplace.

Can I have different storefront links for the different marketplaces in my North America Unified Account?

The option to customize a storefront link will only appear in the Amazon marketplace where you initially registered. For example, if you initially registered to sell on Amazon.com, the Amazon.com storefront link will apply for your Amazon.com, Amazon.ca, and Amazon.com.mx listings.

Can I have different storefront links for the different marketplaces in my American Unified Account?

I am a US-based seller shipping to Mexico. Can I purchase Shipping Services for Mexico like I do for domestic shipping?

Yes, you can buy shipping services and print shipping labels from your Manage Orders page like you would for any domestic shipment. For more information, visit Shipping to Mexico through Buy Shipping Services.

Reach Hundreds of Millions of Customers

Start Selling On Amazon