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This article applies to selling in: United States

Product Images with Non-white Backgrounds

Every product on Amazon needs one or more product image. The primary image of your item is called the "MAIN." The MAIN image represents an item in search results and browse pages and is the first image customers see on a product detail page.

MAIN images must have a pure white background (pure white blends in with the Amazon search and item detail pages - RGB values of 255, 255, 255).

For more information and examples of good and bad product images, see Product Image Requirements and Preparing Product Images.

To fix a product image with a non-white background:

  1. Take a new photo of your product.

    For Amazon image guidelines, see the category-specific style guides in seller Help.

  2. Use photo editing software or a third party image editing service provider to remove the non-white background from your product image.

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