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This article applies to selling in: United States

What is the Individual selling plan?

The Individual selling plan is a pay-as-you-go plan that provides access to a basic set of listing and order management tools. Individual sellers can create listings one at a time by matching their products to existing pages or creating new pages in the Amazon catalog.

Amazon sets the shipping rates for orders and determines which shipping service levels sellers can offer to buyers. Individual sellers don't pay fees to Amazon unless an item sells.

Once you start selling, you will receive your payment using Amazon Pay. Amazon Pay transfers the proceeds of your sales to your bank account via an Automated Clearing House (ACH) or electronic transfer. To be paid, you must provide a bank account in a country supported by Amazon. For information about required bank account details, see our bank account information page. Amazon Pay settles your account every 7 days. It can take up to five business days from the settlement date for the money to appear in your bank account.

Benefits of the Individual selling plan

If you don't need access to volume selling tools or Amazon Marketplace Web Service APIs, you may find that an Individual selling plan is more cost effective than paying a monthly subscription fee of $39.99 as a Professional seller. Instead of a monthly fee, Individual sellers pay a per-item fee of $0.99 when the item sells, in addition to the applicable referral fees. Learn more about selling plans and fees. For more information about fees for Individual sellers and Professional sellers, see the Selling on Amazon fee schedule.

Which selling plan is right for you?

Here's a simple cost-benefit analysis that might help in deciding whether to switch your selling plan. At a pay-as-you-go rate of $0.99 per item, you would need more than 40 sales per month to offset a $39.99 subscription fee: 40 x $0.99 fixed closing fee = $39.60. If you have fewer than 40 sales per month, or if you have seasonal fluctuations in your sales, the Individual selling plan may be right for you.

See Selling plan comparison to learn more about the differences between Professional and Individual selling plans. You can easily switch between the Individual and Professional selling plans when you need access to additional features or when it becomes cost-effective for you to use the Professional selling plan.

Note: Amazon requires a Federal Tax ID Number (TIN), even if you don’t sell many items and have sales under $20,000. All Amazon sellers who exceed 50 transactions in a calendar year are required to provide taxpayer identification information, regardless of sales volume. To provide your tax information, see the Listing Status section within your Seller Account Information page.

Manage product orders

For each new order, you'll receive an email titled "Sold, Ship Now." You can also view orders by selecting Manage Orders in your seller account. To learn more, see What is the Manage Orders page?.

In addition, the Manage Orders page allows you to print a shipping label and packing slip, ship the product, and confirm your shipment. The "Sold, Ship Now" email that you receive for each order will help guide you through the steps for completing an order. To learn more, see The process of fulfilling an order.

You can manage existing listings on the Manage Inventory page of your seller account. To learn more, see Stop selling a product.

If you are unable to sell products for a short period of time, you can set the status of your listings to Inactive. When you change your listings' status, all of your listings will be removed from Amazon product detail pages and search results. When you are ready to sell again, change the status back to Active, and your listings will reappear shortly. To learn more, see Listing status for vacations, holidays, and other absences.

Close your account

If you decide both selling plans are not right for you and want to permanently close your account, you can review the required steps and close your seller account.

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