The seller information you provide to Amazon appears in the Seller Profile page and contains the following fields:
The name displayed to customers for your Amazon listings and on your Seller Profile.
For companies, the name your business is registered under; for individuals entities, your name.
For companies, it’s the address your business is registered under; for individuals entities, it’s your operating address.
Yes, you are welcome to add additional information about your business and products that you think would be helpful to customers. However, remember that you should not include an email address or phone number — to prevent spam and abuse, we require customers and sellers to use our Buyer-Seller Messaging System to communicate electronically.
You can change the seller information displayed to customers in your seller account at any time by completing the following steps:
Enter the new information or edit the current information.