Get Started
Note: A business-only offer is an offer that only has a business price and no
customer price. A business-only offer is only available to Amazon Business customers,
and is not available to all customers on Amazon.
Learn
more
There are a number of reasons to create business-only offers for registered Amazon
Business customers:
-
You carry
products with channel rights restrictions from the manufacturer, limiting sales to
consumers
-
You carry fragile products that can
break or fail without professional handling or installation
-
You carry specialty products that may
injure the customer without professional handling or installation
Add a business-only offer
using feeds
All standard feed instructions apply.
Learn more about feeds.
To add a business-only offer using feeds, complete the following steps.
-
If you have a previous offer, delete it
first.
-
Create a new offer using a
category-specific feed.
-
Leave the standard price column blank. If
you enter a value in the price column, your offer will be available to all customers on
Amazon.
-
Add a business price using the
Business Price/Quantity File. Leave the standard
price column
blank.
These steps convert your offer into a business-only offer.
Important:
-
Deleting a previous offer can strand FBA
inventory. Learn more about how to fix stranded inventory.
-
If you add a standard price to your offer
in the future, it will start having a price that is available to all customers,
and it will no longer be a business-only offer.
Frequently
Asked Questions
Watch our video on Seller University to learn more about Business-Only Offers.