Amazon Sellers – Facing Low Sales & Rising Ad Spend? You're Not Alone.
In recent weeks, we’ve seen a concerning trend:
📉 Sales down
💸 Ad spend doubled
📉 ROAS dropping fast
Meanwhile, some listings with no branding, no social media presence, and hard-to-pronounce names are being pushed forward, all driven by ultra-low prices.
As a founder trying to build a meaningful, purpose-driven brand, this hits hard.
To my fellow entrepreneurs navigating this moment:
1. Start building your community outside Amazon.
2. Focus on storytelling that connects.
3. Create a brand that speaks from a place of empathy and clarity.
And if you need to pivot your product offering to better serve that story, DO IT.
Let’s reduce dependency on platforms we don’t control.
Let’s build connection, not just conversion.
Wishing you all a resilient and purposeful month ahead.
SEC
InBella Beauty