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Quick Tip: Social Media Promo Codes

by Haydon_Amazon

WHAT ARE SOCIAL MEDIA PROMO CODES?

Social media promo codes offer percentage off discounts to customers at checkout. They are an
important self-service promotion type and marketing tool you can use to build your business in the
Amazon store.

KEY FEATURES

  • Easily shareable temporary marketing page in the Amazon store featuring only your
    offer(s)
  • Quick activation, as soon as four hours after creation
  • Ability for customers to redeem code on one unit or multiples of eligible product
  • Discount not visible on the product detail page
  • Discount only visible on the unique promotion page and automatically applied in the customer’s cart at checkout

KEY SELLER BENEFITS

  • Increased visibility
  • You’re in control of how the self-service codes—which have no cost!—are shared and promoted.

ELIGIBILITY

  1. Sellers in the US marketplace
  2. Approved in Amazon Brand Registry, OR have a professional seller account with an 80% or higher positive feedback rating and at least 20 reviews

HOW TO GET STARTED

In Seller Central, Select Advertising -> Promotions -> Create a Promotion -> Social Media Promo Code.


To learn more about creating and sharing Social Media Promo Codes, click here.


Have you utilized Social Media Promo Codes before? Share your experience here!

Tags: Advertising, Promotions
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Seller_AevYmOVtgtKV2
In reply to: Haydon_Amazon's post

I just made one to try it out!

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Seller_OChH0VD9utdxq
In reply to: Haydon_Amazon's post

Ive not used them on Amazon, but on my own site.

We see 2 kinds of use with them. Either they get people complaining that ordered things the day before , or people just google your name and coupon code and look for a discount. We used to run promotions with forums and clubs, each would get their own codes so we could track where our advertising efforts were best being used, but with those code plugins like Honey, its made them useless.

Im also wary about using discounts on some items now because Ive had warranty claims get denied because of using a coupon code when ordering through Amazon (IIRC, this was with Ryobi?)

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Xander_Amazon
In reply to: Haydon_Amazon's post

@Hit_or_Miss great to hear, thanks for sharing!

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