Yesterday was one of the worst day I had since started selling on Amazon.
We wanted to offer our customers Mother’s day sale discount of $10 off of $100 product, but instead the discount applied 90% off and allowing customers to buy our product for a total of $10. In 2-3 hours we sold out of most of our inventory, until we caught the mistake.
Please give me your advice on what to do now:
FBA orders (300+) I have worked with seller support to cancel them but since there were many, by the time they tried to cancel them in bulk, most of them were already too far in the fulfillment process to be cancelled. So now, I’m preparing an email to all the customers that are about to receive their orders to kindly request they return the products they bought as this error has caused a tremendous loss to our small family business.
FBM orders (500+) - I will write an email to customers explaining what happened and the reasons why their order cannot be fulfilled and ask them to cancel the order/s on their end (if I do it on my end, I will get penalized or suspended by fulfillment).
I am awaiting on response from amazon performance with the same questions, so far I have not definitive answers on what is the right thing to do.
Edited by: ship_in_24hr on May 12, 2017 8:02 AM