As with many others, I remain confused on why it seems Amazon is allowed to price gouge and is not turning off their auto-pricing for essential items, or at least minimally changing their auto-pricing to not price higher than the average. It can’t be difficult for them to do this. Take this example just yesterday:
Softsoap Crisp Clean Antibacterial Liquid Hand Soap with Moisturizers, 5.5 Ounce – 12 per case
Amazon had this come into stock briefly yesterday, shipped and sold by Amazon, for $43.79. Looking at the last 6 month history of this item:
Average price of this item over the last 6 months, sold by Amazon, is $23.83. Amazon selling for 83% higher than the average sale price.
List price is $33. Amazon is selling it for 32% higher than it’s own list price.
Amazon’s highest price it sold this for, during the last 6 months, was $28.77. Amazon is selling it 52% higher than they have at any point in the last 6 months.
Is this not substantial price gouging by Amazon?? I see this almost every time Amazon has a high demand essential item come into stock shipped and sold by Amazon. The price is 30-100% higher than before. Why aren’t they focusing internally first and making the simple changes needed to be sure they aren’t doing the exact same thing they are booting 3P sellers for? It doesn’t make sense.