Dear amazon sellers, particularly experienced ones, I would like to hear your good ideas on this …
We have faced continuous “assaults” by these kinds of “liquidation sellers” - who purchased liquidated goods, then sell them at amazon. Many these sellers are selling these liquidation goods along with our original listing, even most of the times, just by one or two units.
When I contacted amazon, I was told amazon couldn’t stop them, because there could be a chance “a custom just sells his own brand new and un-wanted unit.” But from their listings which cover almost everything, we can see they are professionals. Since so many of them, we gave up the idea of reporting them one-by-one.
I’m not trying to debate they “listed as new, or not.” It doesn’t matter these sellers listed them as new or used, or FBA or not. As long as they are cheaper than the originals, many customers/buyers are not that sophisticated and don’t know the difference, and they will buy them.
We have done several test-buys. Here is the problem. These products are not fake, but definitely not new, and not QA’d by us. Therefore, very often these liquidation products can generate negative reviews from dissatisfied customers. At the end, we earned nothing from these sales, except the damages to our brand (and the reviews/feedback).
While I fully understand where and how the sellers getting these goods are out of our control, we want to limit or minimize these kinds of negative impact.
How did you guys deal with this and you have good ideas?