People think that feedback is a very important factor which is of
course taken into consideration as well.
But note Volume and Availability. This is why FBA is
a fast track to becoming Featured Merchant.
So is any agreement between Amazon and whoever
they invited for whatever reason.
Just read those other threads please.
Category managers choose the Featured Merchants and the
status can even come and go, even if you acquired it it is
not etched in stone.
Go above 1 percent ODR and there it goes, for thirty days at least.
Stop selling in that category for a few months and your hopes
of getting it again might just be hopes.
I discovered another interesting new way of how to lose
Featured Merchant Status.
But you were asking about how to get it in the first place.
If you are too frustrated by now try to explore the avenue of
going to FBA with a few of your items and see what happens then.