This is Amazon’s platform. Unless you manufacture your own products, they can and will start carrying popular items. You’re giving them this information because they can see what you’re selling.
You may feel it is a conflict of interest, but Amazon owns the ASINs. They can sell what they want. I carry one brand that is sold only in specialty stores. No mass market retailer can carry them… except Amazon. Amazon has the buying power and the clout to get their way.
Amazon recruits new sellers to see what brands and products sell well using their own analysis tools and then contacts the suppliers for those brands and negotiates better deals than the professional sellers get and determine exactly how much inventory and what prices are required to beat those sellers.
That is the reason why we are here - to help Amazon find out the right products to sell.
As a side benefit, we are also around for to have those products when they run out of stock.
It is not a conflict of interest - it is their business model and it works pretty well for them.
What we do is to focus on the products they are not selling - in particular the new releases that they have not yet received into stock and make sure that we have those items when Amazon runs of out stock or when the products are out of stock at the manufacturer.
Amazon is not very efficient or effective. They do not price wisely, often pricing for less than the customers are willing to pay. They restock the wrong items, take too long to order the new items and are not very good at keeping tabs on it all. The Retail team is under-resourced with inexperienced staff that do not know the categories they are responsible for very well.
They tend to focus more on evergreen products (that are always available that have consistent demand) rather than what is new and coming out. They only stock those after they have been proven by our sales.
You need to change your strategy and determine the best way to compete against Amazon. That is not by having the lowest price. It is by having what you don’t have or can not get.
Unless you have an ‘exclusive’ agreement with Nature’s Footprint to be their only reseller on Amazon.com, your simply going to have to deal with the competition. So, yes, likely every professional seller, except those that are selling their own branded/manufactured products, have/are competing with Amazon on many products.
I would recommend you check some other products. You will likely see Amazon a seller on many popular branded products. Most manufacturers/brands are not going to turn away Amazon when they come asking to sell their products.
We are a ‘Professional Seller’ and Amazon directly competes with us on many well known branded products we sell here. Except those that we have exclusive reseller rights for but those are mostly smaller brands.
YES THEY USE THE KNOWLEDGE GAINED FROM OUR SALES TO DECIDED TO SELL A PRODUCT AND UNDER cut US AND SELL IT THEMSELVES YOU WOULD THINK THATS ILLEGAL BUT THEY ARE DOING IT OUR SALES ARE DOWN 40 PERCENT YEAR OVER YEAR AND EVERY TIME WE HAVE A PRODUCT SELLING WELL THEY START SELLING IT MAKES YOU WONDER HOW STUPID WE ARE OUR DAYS AS 3RD PARTY SELLERS IS NUMBERED sorry about caps welcome to amazon their model is changing for sure