Can someone explain Amazon’s algorithm for search results position ranking? Specifically, whether the quantity of product reviews and/or seller feedback is part of the math. I am not talking about the number of product sales. I know there is an algorithm that calculates and ranks the search results based on various data. And I know that sales are part of it as well as Seller Performance/Feedback. I understand that positive seller feedback and product reviews influence the buyer during the selection process. However, I am asking strictly about the algorithm and a direct relationship of quantity of product reviews to search results.
I’ve completely reworked my pages re: SEO and have seen the move to 2nd and 3rd pages. However, I want to get back to first page so my previously #1 product can reclaim the loss market share it once held. Any ideas? I’m thinking I may have to solicit reviews either by contacting previous customers (and risking their wrath) and/or discount/giveaway for unbiased review (which feels like I’m buying reviews and seem wrong). I’ll play the game if I know how it’s played…
I’m FBA. Private Label Brand Registered. Own the buy box 98-100% of the time. 100% positive Seller Feedback.